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Aesthetic Marketing Management | July/August 2020
In Aesthetic Surgeons We Trust Informed marketing will help regain patient confidence in the post COVID-19 era. Naren Arulrajah
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Aesthetic Marketing Management | May/June 2020
Dos and Don’ts of Marketing in a Post-COVID-19 World Naren Arulrajah
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Aesthetic Marketing Matters | March/April 2020
And We’re Live! Making the Most of Facebook Live Facebook Live videos can bring authenticity to your marketing efforts. Naren Arulrajah
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Aesthetic Marketing Matters | January/February 2020
Insta-Sales: Boost Skincare Product Sales with Social Shopping Beyond boosting product sales, shoppable posts can generate buzz that attracts new followers. Naren Arulrajah
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Aesthetic Marketing Matters | November/December 2019
Hot Web Design Trends for 2020 From the new minimalism to the use of AI, here’s what will be hot in website design in 2020. Naren Arulrajah
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Aesthetic Marketing Matters | September/October 2019
Live Up to Your Reputation Five steps to maintaining your positive online reputation. Naren Arulrajah
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Aesthetic Marketing Matters | July/August 2019
Aesthetic Marketing Management: So You Think You Can Blog Thinking of starting a blog? Read this first. Naren Arulrajah
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Aesthetic Marketing Matters | May/June 2019
Aesthetic Marketing Management: It's Storytime: How To Turn Stories into Marketing Tools Storytelling can be a powerful digital marketing strategy. Naren Arulrajah
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Aesthetic Marketing Matters | March/April 2019
Facebook Advertising Made Simple Turn your next Facebook ad into a sale. Naren Arulrajah
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Aesthetic Marketing Matters | January/February 2019
Aesthetic Marketing Management: Your Guide to Attention-Grabbing Headlines Here are six steps to creating clickable headlines. Naren Arulrajah
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Aesthetic Marketing Matters | November/December 2018
Aesthetic Marketing Management: Lights, Camera, Action… Four steps to maximize your video marketing campaign. Naren Arulrajah
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Aesthetic Marketing Matters | September/October 2018
Aesthetic Marketing Management: Webinars 101 Eight tips for hosting a successful webinar. Naren Arulrajah
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Aesthetic Marketing Matters | July/August 2018
Marketing Matters: Taking the Leads Here's how to convert solid traffic into useful leads. Naren Arulrajah
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March/April 2018
They Said What?! Bad reviews happen. Here's how your aesthetic medical practice can respond without violating patient trust and HIPAA. Naren Arulrajah
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Aesthetic Marketing Matters | March/April 2018
Podcast Power Podcasts can help elevate your brand. Naren Arulrajah
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Three Ways | March/April 2018
You Got Hit with a Slew of Really Bad Reviews... What Now? Bad reviews happen to good doctors. Our experts share tips on how to rise above. David Evans, PhD, MBA; Wendy Lewis; Mara L. Shorr, BS, CAC II- IX and Jay A. Shorr, BA, MBM-C, CAC I-IX
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Aesthetic Marketing Matters | January/February 2018
Let's Play Telephone Telephone etiquette matters … a lot. How does your staff stack up? Naren Arulrajah
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Aesthetic Marketing Matters | November/December 2017
Is Your Practice Ready for the Menaissance? Your practice may be overlooking men. Naren Arulrajah
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Aesthetic Marketing Matters | September/October 2017
Become a Social Butterfly Six winning strategies for social media success. Naren Arulrajah
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Aesthetic Marketing Matters | May/June 2017
Go Mobile or Go Home If your mobile website isn't user-friendly, you're already losing potential patients—and now you could lose your hard-won search rankings, too. Naren Arulrajah

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