Allergan Aesthetics Announces New ‘Faces of Natrelle’ Campaign
Allergan Aesthetics, an AbbVie company, has introduced “Faces of Natrelle,” a campaign centered on patient narratives surrounding breast augmentation and reconstruction using Natrelle silicone-filled breast implants.
The initiative features 9 women selected through a national casting call, representing a broad spectrum of experiences with breast surgery. Their stories include post-mastectomy reconstruction following breast cancer, aesthetic revision after childbirth, and elective augmentation as a form of self-investment. The campaign is intended to promote transparency and normalize conversations around these procedures.
"Faces of Natrelle® is about more than breast implants – it's about honoring the people behind every decision and every transformation," Vice President, Corporate Affairs & Customer Engagement for Allergan Aesthetics Nicole Katzsaid. "Despite being among the most popular cosmetic and reconstructive surgeries in the U.S., breast procedures are still often misunderstood. We're proud to spotlight the stories of real women that reflect a growing cultural shift towards transparency and empowerment."
The 2025 “Faces of Natrelle” include:
- Andrea R., patient care coordinator
- Anna W., founder of Onco-Ballet Foundation and breast cancer survivor
- Dessiree G., model and entrepreneur
- Heidi W., veterinarian, mother, and fitness enthusiast
- Leila E., physician assistant, content creator, and breast cancer survivor
- Rasha P., podcaster and flight attendant
- Samantha F., teacher and mother
- Tamika H., entrepreneur and author
- Whitney K., aesthetician
Breast augmentation and reconstruction remain among the most frequently performed procedures in the United States, yet social stigma and misconceptions persist. By focusing on real-world patient experiences, the campaign underscores a shift toward patient-centered communication in aesthetic and reconstructive care.
The “Faces of Natrelle” will be featured on the brand’s social media channels and all relevant digital platforms.