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Women in Aesthetics Department Icon MA
Women In Aesthetics | July/August 2019
Women In Aesthetics: Pat Altavilla Wendy Lewis
Three Ways Department Icon MA
Three Ways | July/August 2019
Three Ways: Summer Slumps: How Can You Sail Through? If business is lagging during the dog days, here's advice on making the most of the open time. With Wendy Lewis; David Evans, PhD, MBA; Mara L. Shorr, BS, CAC XIV and Jay A. Shorr, BA, MBM-C, CAC XIV
Three Ways Department Icon MA
Three Ways | May/June 2019
Three Ways: Referral Recon: What Should I Do If a Major Referral Site Gets Hit? The digital realm is always in flux. Here's how to stay ahead of changes you may never even anticipate. With Wendy Lewis; David Evans, PhD, MBA; Mara L. Shorr, BS, CAC XIV; AND Jay A. Shorr, BA, MBM-C, CAC XIV
Women in Aesthetics Department Icon MA
Women In Aesthetics | May/June 2019
Women in Aesthetics: Brenda Wu Wendy Lewis
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News & Trends | May/June 2019
ASLMS Recap: The Latest In Lasers and Light-Based Technologies ASLMS 2019, held in the Mile High city, was a comprehensive program that spanned five days and attracted 1,900 attendees and more than 100 exhibitors. Wendy Lewis
Women in Aesthetics Department Icon MA
Women In Aesthetics | March/April 2019
Women in Aesthetics: Mary Trout Wendy Lewis
Three Ways Department Icon MA
Three Ways | March/April 2019
When Bad Advice Happens to Good Practices: Can You Fix It? Marketing pros weigh in on the worst practice management advice someone ever gave a client. With Wendy Lewis; David Evans, PhD, MBA; Mara L. Shorr, BS, CAC XIV and Jay A. Shorr, BA, MBM-C, CAC XIV
Three Ways Department Icon MA
Three Ways | January/February 2019
Three Ways: Building a Brand: What are the Most important components? Expert tips for cultivating and growing a brand for your aesthetic practice. With Wendy Lewis; Mara L. Shorr, BS, CAC XIV and Jay A. Shorr, BA, MBM-C, CAC XIV; Ran Berkman
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January/February 2019
“I Have a Lot of Friends I Could Send You,” and Other Lies Patients Tell Promises of referrals and media coverage from would-be aesthetic patients in exchange for free or deeply discounted treatments are nothing new. But who can you trust? And how should you proceed? Wendy Lewis
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January/February 2019
Women in Aesthetics: Mary Fisher By Wendy Lewis
Three Ways Department Icon MA
Three Ways | November/December 2018
Three Ways: New Year, New Profit Margins How can you up your game in 2019? With Wendy Lewis; Mara L. Shorr, BS, CAC XIV and Jay A. Shorr, BA, MBM-C, CAC XIV; David Evans, PhD, MBA
Women in Aesthetics Department Icon MA
Women In Aesthetics | November/December 2018
Women In Aesthetics: Lori Deo Get to know Lori Deo, President/Managing Director of NeoStrata, Inc., a Johnson & Johnson Company Wendy Lewis
Women in Aesthetics Department Icon MA
Women In Aesthetics | September/October 2018
Women in Aesthetics: Cynthia Rager Wendy Lewis
Three Ways Department Icon MA
Three Ways | September/October 2018
Three Ways: Chatting About Chatbots: Are They a Necessity? Do chatbots make sense for your website? With Wendy Lewis; Mara L. Shorr, BS, CAC II- IX and Jay A. Shorr, BA, MBM-C, CAC I-IX; David Evans, PhD, MBA
Women in Aesthetics Department Icon MA
Women In Aesthetics | July/August 2018
Women in Aesthetics: Colette Courtion Wendy Lewis
Three Ways Department Icon MA
Three Ways | July/August 2018
Three Ways: Waste Not, Want Not: Where Do Practices Waste the Most Money? Everyone likes “found money”! Modern Aesthetics® marketing pros share their biggest pet peeves about how aesthetic practices waste money and give tips on ways to boost the bottom line. Wendy Lewis; Mara L. Shorr, BS, CAC II- IX and Jay A. Shorr, BA, MBM-C, CAC I-IX; David Evans, PhD, MBA
Three Ways Department Icon MA
Three Ways | May/June 2018
You Think You Want To Blog. So What Do You Do? To blog or not to blog, that is one of the questions. And if you do blog, how often should you post? What topics are appropriate fodder for an aesthetic practice? And, importantly, how will all of this hard work help you book procedures and grow your brand? Oh, and one more thing: what is a vlog? Our practice marketing experts respond and share best practices. DAVID EVANS, PHD, MBA; WENDY LEWIS; MARA L. SHORR, BS, CAC II- IX AND JAY A. SHORR, BA, MBM-C, CAC I-IX
Women in Aesthetics Department Icon MA
Women In Aesthetics | May/June 2018
Women in Aesthetics By Wendy Lewis
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May/June 2018
10 Social Media Hacks You Need to Use Right Now You don't need an expensive digital agency to grow your social media presence. Wendy Lewis
Women in Aesthetics Department Icon MA
Women In Aesthetics | March/April 2018
Women in Aesthetics Wendy Lewis

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