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Three Ways Department Icon MA
Three Ways | January/February 2020
2020 Predictions: How Can You Make The Most Of Trends? Wendy Lewis; David Evans, PhD, MBA; Mara Shorr, BS, CAC XIV; and Jay A. Shorr, BA, MBM-C, CAC XIV
Women in Aesthetics Department Icon MA
Women In Aesthetics | January/February 2020
Women in Aesthetics: Patti Pao Wendy Lewis
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Three Ways | November/December 2019
Practice Resolutions: Where Should You Place Focus In The New Year? New Year’s resolutions for your practice from the pros. Wendy Lewis; David Evans, PhD, MBA; Mara Shorr, BS, CAC XIV; and Jay A. Shorr, BA, MBM-C, CAC XIV
Insta Update: A Must-Read for Cosmetic Doctors image
Feature | November/December 2019
Insta Update: A Must-Read for Cosmetic Doctors The rules are changing before our eyes. Here’s what you need to know about the latest changes to Instagram rules. Wendy Lewis
Women in Aesthetics Department Icon MA
Women In Aesthetics | November/December 2019
Women In Aesthetics: Janna Ronert Get to know Janna Ronert, Chairwoman of the Board and Founder of Image Skincare and Co-founder of Hush & Hush Wendy Lewis
Three Ways Department Icon MA
Three Ways | September/October 2019
I Think I Want to Buy a New Device. What Should I Do to Prepare? Wendy Lewis; Mara Shorr, BS, CAC XIV; Jay A. Shorr, BA, MBM-C, CAC XIV; and David Evans, PhD, MBA
Women in Aesthetics Department Icon MA
Women In Aesthetics | September/October 2019
Women In Aesthetics: Lori Jacobus Get to know Lori Jacobus, President & Global Chief Marketing Officer, Athena Cosmetics, Inc. Wendy Lewis
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News & Trends | September/October 2019
IMCAS Americas 2019 Shined in Sunny Cartagena Wendy Lewis
Women in Aesthetics Department Icon MA
Women In Aesthetics | July/August 2019
Women In Aesthetics: Pat Altavilla Wendy Lewis
Three Ways Department Icon MA
Three Ways | July/August 2019
Three Ways: Summer Slumps: How Can You Sail Through? If business is lagging during the dog days, here's advice on making the most of the open time. With Wendy Lewis, David Evans, PhD, MBA, Mara L. Shorr, BS, CAC XIV and Jay A. Shorr, BA, MBM-C, CAC XIV
Three Ways Department Icon MA
Three Ways | May/June 2019
Three Ways: Referral Recon: What Should I Do If a Major Referral Site Gets Hit? The digital realm is always in flux. Here's how to stay ahead of changes you may never even anticipate. With Wendy Lewis; David Evans, PhD, MBA; Mara L. Shorr, BS, CAC XIV; AND Jay A. Shorr, BA, MBM-C, CAC XIV
Women in Aesthetics Department Icon MA
Women In Aesthetics | May/June 2019
Women in Aesthetics: Brenda Wu Wendy Lewis
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News & Trends | May/June 2019
ASLMS Recap: The Latest In Lasers and Light-Based Technologies ASLMS 2019, held in the Mile High city, was a comprehensive program that spanned five days and attracted 1,900 attendees and more than 100 exhibitors. Wendy Lewis
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Women In Aesthetics | March/April 2019
Women in Aesthetics: Mary Trout Wendy Lewis
Three Ways Department Icon MA
Three Ways | March/April 2019
When Bad Advice Happens to Good Practices: Can You Fix It? Marketing pros weigh in on the worst practice management advice someone ever gave a client. With Wendy Lewis, David Evans, PhD, MBA, Mara L. Shorr, BS, CAC XIV and Jay A. Shorr, BA, MBM-C, CAC XIV
Three Ways Department Icon MA
Three Ways | January/February 2019
Three Ways: Building a Brand: What are the Most important components? Expert tips for cultivating and growing a brand for your aesthetic practice. With Wendy Lewis, Mara L. Shorr, BS, CAC XIV and Jay A. Shorr, BA, MBM-C, CAC XIV, Ran Berkman
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January/February 2019
“I Have a Lot of Friends I Could Send You,” and Other Lies Patients Tell Promises of referrals and media coverage from would-be aesthetic patients in exchange for free or deeply discounted treatments are nothing new. But who can you trust? And how should you proceed? Wendy Lewis
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January/February 2019
Women in Aesthetics: Mary Fisher By Wendy Lewis
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January/February 2019 Supplement
ROI: Getting It RIght Are you making costly errors in your return on investment calculations?
Three Ways Department Icon MA
Three Ways | November/December 2018
Three Ways: New Year, New Profit Margins How can you up your game in 2019? With Wendy Lewis, Mara L. Shorr, BS, CAC XIV and Jay A. Shorr, BA, MBM-C, CAC XIV, David Evans, PhD, MBA

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