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Measuring Your Cost Per Lead: It’s So 2019
https://modernaesthetics.com/ma-issues-index/2022-may-june/measuring-your-cost-per-lead-its-so-2019/35167/It’s possible to assign truly meaningful data about the cost of each booking. Here’s how.Beauty Counter MD/New Products
https://modernaesthetics.com/ma-issues-index/2022-may-june/beauty-counter-mdnew-products/35164/Expert insight on the hottest products, ingredients, and trends your patients are talking about.MATV News: Plastic Surgery Procedures Soared in 2021; Cosmetic Surgery Benefits; Botox Cosmetic Turns 20
https://modernaesthetics.com/series/matv-news/matv-news-plastic-surgery-procedures-soared-in-2021-cosmetic-surgery-benefits-botox-cosmetic-turns-20/33669/The Aesthetic Society’s annual Aesthetic Plastic Surgery Statistics show plastic surgery procedures were on the rise in 2021. Patients dealing with serious illnesses may want cosmetic procedures to make them look healthier. Botox Cosmetic celebrates 20 years since its first FDA approval.Setting Clear Goals: How to Manage Compensation Expectations for Non-Surgical Providers
https://modernaesthetics.com/ma-issues-index/2022-mar-apr/setting-clear-goals-how-to-manage-compensation-expectations-for-non-surgical-providers/35154/All parties must understand the actual costs associated with a position in order to set realistic revenue goals.Passion for Practice in the Wake of the “Great Resignation”
https://modernaesthetics.com/ma-issues-index/2022-mar-apr/passion-for-practice-in-the-wake-of-the-great-resignation/35150/As many aesthetic practices grapple with staff shortages and burnout, an expert emphasizes the opportunity to rebuild with purpose.Beauty Counter MD
https://modernaesthetics.com/ma-issues-index/2022-mar-apr/beauty-counter-md-16/35144/Expert insight on the hottest products, ingredients, and trends your patients are talking about.Surge (Dynamic) Pricing is Here
https://modernaesthetics.com/ma-issues-index/2022-jan-feb/surge-dynamic-pricing-is-here/35131/As inflation affects costs for goods and services, aesthetics practices may benefit from dynamic pricing for certain services.Equipment Financing vs. a Traditional Loan: What’s Best for My Business?
https://modernaesthetics.com/ma-issues-index/2022-jan-feb/equipment-financing-vs-a-traditional-loan-whats-best-for-my-business/35130/It’s beneficial to weigh all your options for financing a large expense.Smarter Money: Let Your Practice Dollars Work Better for You
https://modernaesthetics.com/ma-issues-index/2022-jan-feb/smarter-money-let-your-practice-dollars-work-better-for-you/35129/You can improve the bottom line by making sure you optimize your ROI in key areas.Beauty Counter MD
https://modernaesthetics.com/ma-issues-index/2022-jan-feb/beauty-counter-md-15/35126/Expert insight on the hottest products, ingredients, and trends your patients are talking about.