Survey Finds Muscle Maintenance Gaps Among Medical Weight Loss Users 

BTL Aesthetics released insights from a recent survey conducted by NewBeauty uncovering the key challenges faced by medical weight loss patients when it comes to muscle maintenance and facial aesthetics. 

The survey including nearly 2,000 participants from the United States and highlights widespread awareness of the risks of muscle loss from rapid weight loss but reveals that many patients are not taking proactive steps to preserve muscle tone and youthful appearance. 

BTL Aesthetics aims to raise awareness to the natural non-invasive options that are available, such as Emface and Exion, BTL’s VP of Marketing John Ferris said in a press release. 

The three key highlights from the survey are known risks of medical weight loss, challenges with muscle building, and concerns around aesthetics and aging. 

The survey found 88.4% pf people understand that rapid weight loss can result in muscle loss, yet 33.1% admit they take no action to maintain muscle mass. Additionally, 41.3% place high value on muscle maintenance. 

In terms of challenges surrounding muscle building, 68% report difficulty building and toning muscle as they age, regardless of whether they use weight loss medications. 

Weight loss can make individuals look older, 69.6% of participants believe and 72.5% acknowledge that appearance influences their sense of wellness and confidence. 

"The findings from this survey show that while people understand the impact of weight loss on their muscle tone and appearance, many are unsure of how to take action to maintain a healthy, youthful look,” Ferris said. 

According to the press release, BTL felt the survey findings came at an opportune moment as the company commemorates the first annual National Emface Days, which celebrate natural beauty and confidence. Emface and Exion are designed to address concerns through non-invasive treatments. 

Emface tones facial muscles to restore natural beauty, youthful foundation, working without injectables. 

Exion’s advanced radiofrequency technology tightens skin and enhances texture.