Free Online Business Training Service Added to Allergan Medical Institute

12/03/2024

Allergan Aesthetics launched a new, free training service to Allergan Medical Institute to provide support to growing practices in the rapidly growing aesthetic medical spa market. The latest courses added to the online platform are the first business education courses, previously it was only clinical education. 

"Allergan Aesthetics designed AMI Business to meet providers where they are—supporting them with practical, business-focused education related to our products to complement their clinical expertise and help them grow their practices and deliver on patient needs," said Glen Curran, Senior Vice President, U.S. Allergan Aesthetics. "We are excited to provide these courses free of charge through AMI Online, giving all of our customers access to valuable resources that help them thrive in this dynamic industry."

The aesthetic medical spa market has become a $17 billion industry that employees 100,000 people, according to Allergan Aesthetics. Feedback from the med spa community led Allergan Aesthetics to develop AMI Business, offering practical business insights to medical aesthetic clinics by delivering progressive training and education to clinicians, staff, and management focused on achieving best business practices with a goal of pursuing excellence in patient service. 

AMI Business features 7 comprehensive courses which aim to empower the growing MedSpa sector with essential business education. The offerings include: 

  • The Secret Sauce: Understanding the 5 key ingredients that have proven to be the backbone for successful aesthetic practices using Allergan Aesthetics products.
  • Goal Setting: Setting SMARTER Goals using Allergan Aesthetics products that will lead to a successful medical aesthetic practice. (Includes a downloadable worksheet called "SMARTER Goal Setting Worksheet")
  • Telephone Conversion: Converting telephone leads to acquire and retain new and existing patients for Allergan Aesthetics products within your practice.
  • Helping to Create Lifetime Patient Partnerships: Learning how to recruit, retain, cross-sell or convert patients to multiple Allergan Aesthetics treatments in the practice and the importance of frequency of patient visits in establishing a partnership with patients.
    • This course contains three additional e-trainings including: Retention, Conversion, and Frequency

"As a clinician and an educator in the aesthetic space, one of the biggest challenges we face is running and growing a business while improving our clinical skills to provide great outcomes for our patients," said Dr. Joseph A. Russo, board-certified plastic surgeon. "The AMI Business modules offer valuable insights for growing practices."

For more information on AMI Business, click here

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