CoolSculpting's New DTC Campaign is Brand's First to Feature Real Experiences with Treatment

The newest direct-to-consumer campaign from CoolSculpting® launches this month and marks the first time the brand is featuring the real experiences of real people who have been treated with CoolSculpting® and CoolTone®. 

“CoolSculpting® Takes You Further” focuses on the journeys of actual consumers. The new campaign aims to create greater transparency and a judgment-free dialogue around the consumers’ journey to get CoolSculpting® and/or CoolTone® treatment with a licensed healthcare provider, the brand says.

CoolSculpting® will appear on air across local, national, and streaming services through July. Additionally, consumers can learn more about the cast, including before and after photos, at CoolSculpting.com and on the CoolSculpting® social media channels.