Allergan Aesthetics Launches Program to Elevate the Conversation Around Ethics in Aesthetics
Allergan Aesthetics announced the launch of 'Moving the Needle on Ethics,' a collaboration with medical aesthetics experts from around the globe aimed at elevating discussions on ethics in aesthetics. The collection of interviews is designed to highlight the need for industry-wide transparency and integrity to meet the expected increase in global demand for aesthetics treatments.
The global medical aesthetics industry is set to grow faster than ever before, with 23 million dermal filler and 14.6 million body procedures predicted by 2025.[1] With the influx of new practitioners and patients, trusted information, and education to ensure high ethical standards is more important than ever, Allergan stated in a news release.
As part of the program, Allergan Aesthetics engaged in global research, including global social media listening, insight gathering and face-to-face discussions across the industry in 13 countries[3] to better understand the ethical environment and key topics in the industry today and into the future.
Based on the research findings, the 'Moving the Needle on Ethics' book further examines the ethical landscape of aesthetic medicine and elevates the role and impact of ethical excellence across a range of scenarios including consultation, social media, training and education, product quality and patient care. The aim is to support patient safety and positive outcomes.
"The goal of this research is to raise the subject of ethics in aesthetics to a new, more transparent level by sharing data from those who participate in it every day," said Carrie Strom, President, Global Allergan Aesthetics. "Recognizing that ethics plays a key role in aesthetics and elevating that conversation is critical for the success of this growing, healthy market and delivering safe aesthetic outcomes for patients."
Discussion on the industry's current ethical landscape identified areas of focus and opportunities to better support patients and practitioners and create an appropriate standard of care. To drive words into action, Allergan Medical Institute (AMI) implemented an early injectors training program on ethics. Beginning in 2024, aesthetic practitioners will receive training on the key Aesthetic Medicine ethics principles.[4] AMI expects to add this training module to its core curriculum and expand educational offerings on ethics to practitioners of all experience levels.
Allergan Aesthetics is also developing patient-focused educational programs that look to address patients' needs and concerns.
Learn more about Moving the Needle on Ethics and download a copy of the book here.
References |
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1 Medical Insight. The Global Aesthetic Market Study: XIX. November 2021 |
2 Kantar Public. Opinion survey on aesthetic medicine conducted by Kantar Public in 2023, in Poland (N=500). February 2023 – REF-120265 |
3 Allergan Aesthetics. Ethics social listening. October 2022 – REF-102346 |
4 Unpublished Data - Allergan Medical Institute International – August 2020 |
SOURCE AbbVie