Aesthetics Wire
Cutera Marks 20 Years of Innovation

With Steven Dayan, MD, FACS


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A Happy Field: Bill Truswell on Aesthetics Insider

by Steven Dayan, MD, William H. Truswell, MD

Do you love what you do? Really love it? Will you still love it in 10 or 20 years? In this edition of Aesthetics Insider, host Steve Dayan, MD talks to William Truswell, MD about staying passionate about practice. Dr. Truswell discusses his career course, his philosophy of surgery, and his commitment to enjoying his vocation.

Articles by Steven Dayan, MD

Videos with Steven Dayan, MD

It’s Not Raining Men Clear & Brilliant: A Natural Fit to Extend the Appeal of Treatments THE SECRET SUCCESS FACTOR A Journey with No Particular Destination When is Enough Enough? Rising to the Top Our Greatest Asset: Collegiality Baby (Boomer), Come Back: The Millennial Illusion Find Time for You A Personalized Approach to Patient Care Snapped: Are Cosmetic Doctors One Snapchat Filter Away from Extinction? Tell Us What You Really Think When I Grow Up NoMophobia, No More: Weighing the Promise and Perils of Smart Phones in Medicine and Beyond Predictions and Predilections The Year Of The Physician Words of Wisdom: Reflections on Starting Off in Private Practice Dispatches From The AAFPRS Fall 2016 Meeting Resolutions For Success Meeting Minute Editors’ Message: Core Values Should Practice Make Perfect? The Benefit of Doubt Editors’ Message: Strategies for Success Editors' Message: Don't Burn Out News & Trends Balancing Act Cost Comparison of a Patient Care Coordinator (PCC) for a Solo Practitioner Surgical Practice Editors’ Message: Creating Loyal Patients It’s a Sensitive Subject... In Focus The Millennials are Coming What Will Plastic Surgery and Aesthetic Medicine Look Like in 2075? Lip Service Editors' Message: Finding Balance: The Generation Gap News & Trends Do You Choose Your Patients? Or Do They Choose You? Editor's Message: The State of Aesthetic Medicine Improving Outcomes in Aesthetic Surgery: Get Your Head in the Game Joining Forces: Working with Non-Aesthetic Providers to Optimize Care Bad Things Happen Sometimes Integrating Skin Care Into an Injectable Practice Editor's Message: Only as Good as the Operator News & Trends Learning Never Stops A More Attractive Aesthetic Physician Key In On Consumer Interests What Does Happy Mean To You? Satisfaction Editorial Board Forum: How Do You Manage Expectations? SURGICAL AND NON-SURGICAL AESTHETIC PROCEDURES: THE ERASING DIVIDE The $100,000 issue EDITORIAL BOARD FORUM: HOW WOULD YOU INVEST $100,000 IN YOUR PRACTICE? INVEST IN YOUR FUTURE News & Trends Motivating Factors Behind Male Cosmetic Enhancement Who Is The Male Patient? Meeting Notes Getting To Know the Male Aesthetic Patient Editors’ Message Innovate for the Future Cannulas and the New Horizon in Injectable Aesthetic Treatments The Sunshine Act Inevitably Rises Embrace with Caution Meeting Roundup In Focus: On the Ropes Editors' Message Meeting Minute Editor’s Message Risk and Reward: Negotiating Goals and Relationships on the Financial Side of Aesthetic Medicine News & Trends Editorial Board Forum: How Do You Balance Staff Management Demands? What Does Being Ethical Mean in Today’s Consumer Market? Editor’s Message News & Trends Body Rejuvenation in Perspective Editor’s Message If You Want to Innovate, Think Delegate Facilitators of Innovation 5 Perspectives on Innovation The Subliminal Difference: Sell The Outcome The Full Package: Experience Counts