- Editors’ Message
- News & Trends
- In Focus: Seeking Balance
- Insurance Ramifications for Medical Directors of Med Spas
- Legal Implications Regarding Social Media In The Modern Workplace
- Protecting Your Inventions, From Idea to Marketplace
- The Before and After Gallery: A Surgeon’s Secret to Success Online
- What Does Social Media Participation Mean for Patients’ Privacy?
- Owning Your Web Presence in the Digital Age
- Devices for Non-Invasive Body Rejuvenation
- Managing Port-Wine Stains
- New in My Practice: Cosmeceuticals
- Meeting Roundup
- New Products
- Technology in Business: The Changing Face of Online Marketing
- Mystery Shopping: It’s not A Conspiracy
- Financial Decision Making In Your Practice: What's It Really Worth?
- How To Select the Right Conference For You And Your Staff
- The Best Asset Protection Implementation Is Not Asset Protection...Is Yours?
- Coming and Going
News from recent meetings, and a guide to upcoming events.
OBJECTIVE MEASURES TO DETERMINE PATIENT SATISFACTION PRESENTED AT ASAPS MEETING
A panel at the annual Aesthetic Meeting in San Francisco of the American Society for Aesthetic Plastic Surgery (ASAPS) presented a variety of objective measures and methodologies to better gauge patient outcomes and satisfaction.
Doctors have examined patient satisfaction in a fairly simple manner for years: Is the patient happy with their results, or not? Is the surgeon happy with what they were able to provide to their patient and were they happy with their own results? While all of this information is important, it is entirely subjective.
Plastic surgeons have discovered that humans are, for the most part, Koinophiles, a term first used by biologist Johan Koeslag, that refers to sexual creatures who, when seeking a mate, have a preference for those who do not have any unusual, peculiar or deviant features. In essence, humans define attractiveness by the average. Further, humans are cognitive averagers—our brains are wired to constantly re-assess our perception of beauty based on the overall average of what we see every day.
Dr. Al Aly explained that in examining his own patients and their results he has discovered that while there may be an obvious difference between pre-and postop, change doesn’t always necessarily translate to improvement. This in and of itself requires doctors to carefully consider what is perceived as ‘normal’ on average and therefore most attractive.
Andrea Pusic, MD, Associate Professor at Cornell University, created a questionnaire/ survey tool, the “Face-Q”, to enable surgeons to better understand the impact facial aesthetic treatments may have on a patient’s quality of life. To date, more than 1,000 Face-Q questionnaires have been completed, and Face-Q is available to any surgeons who wish to use it at www.face-q.org. Dr. James Grotting said he has been utilizing this new tool and presented his findings from the results of a 250-facelift patient satisfaction survey along with a study of nearly 50 of his patients utilizing the Face-Q survey. Findings revealed that patients are not only satisfied, but that their quality of life improves. A patient’s social confidence and psychological well-being improves post-op.
Foad Nahai, MD, moderator of the panel explained, “We have always felt that objective evaluation was probably an elusive goal and that ultimately, success was measured by the patient—but now there are measures to determine if a procedure met the patient’s expectations. Did it change their outlook? Did it change the areas they were concerned about? As the subspecialty of aesthetic plastic surgery evolves, we are developing key analyses and tools to improve outcomes in novel ways.”
AESTHETIC SOCIETY ELECTS OFFICERS AT 2014 MEETING
Las Vegas plastic surgeon Michael C. Edwards, MD was elected as the new president of ASAPS on April 27, during the ASAPS 2014 Annual Meeting in San Francisco, CA.
An Aesthetic Society member since 2002, Dr. Edwards is currently in private practice in Las Vegas, NV, as a partner of Anson, Edwards & Higgins Plastic Surgery Associates. He holds a staff position at Summerlin Medical Center in Las Vegas, NV.
James C. Grotting, MD of Birmingham, AL is the new President-Elect and Daniel C. Mills, II, MD of Laguna Beach, CA is the new Vice President. Clyde H. Ishii, MD of Honolulu, HI is was elected Treasurer and W. Grant Stevens, MD of Los Angeles, CA is the new Secretary.
Summer AAD Meeting
August 6-10, 2014
DASIL 3rd Annual Congress
September 7-10, 2014
Sun City, South Africa
AAFPRS Fall Meeting
September 18-21, 2014
Plastic Surgery The Meeting
October 10-14, 2014
Fall Clinical Dermatology Conference
October 16-19, 2014
Las Vegas, NV
ASDS Annual Meeting
November 6-9, 2014
San Diego, CA
Cosmetic Surgery Forum
December 3-6, 2014
Las Vegas, NV
IMCAS World Congress 2015
January 29 – February 1 2015